How To Start A Fashion Blog In The Best Way Possible! (2021)

how to start a fashion blog

Table of Contents

How To Start A Fashion Blog?

Your fashion sense is wow! Your friends refresh their wardrobes with your help. You know all about the latest trends. And your fashion advice is made NOT for ignoring. So how about starting your own fashion blog? A cool idea? Isn’t that right?
 
If you know that you have the potential, there is no point from hiding it. Share it like crazy! Just learn how to start a fashion blog and take the action! Today, building your personal brand is like a must.
 
Learning how to start a fashion blog is not just important because of the decent amount of income that you can generate, but also for building up your confidence. So the question is, how to start a fashion blog?
 
(Simple answer: Keep reading to know how to start a fashion blog).
 

The Best Blogging Platform

This is an important step in learning how to start a fashion blog. My advice to you is to use WordPress.org (and not WordPress.com). It requires a reasonable amount of investment, which is of course, worth your money.

how to start a fashion blog

If you wanna go with free alternatives (that I don’t actually recommend) here is a tiny list: 

  • Blogspot
  • Joomla
  • Wix
  • Drupal 

Some reasons why I recommend WordPress.org everywhere, and in this ‘how to start a fashion blog’ guide also, is because:

  • Trusted by experts
  • Top CMS used by beginners, advanced or even by large companies
  • Easy to use
  • Highly customizable
  • No need of coding skills
  • Flexible and Profesh 

Choose A Domain Name

I have a few pro tips for you to select a domain name in this article teaching how to start a fashion blog. 

Keep It Short To Keep In Sweet: If you want your domain name to be memorable, keep it short. See Google, see Amazon, see Instagram…. So memorable….Isn’t it? Don’t ever try to fill it with a lot of information.
 
Long names have always been very difficult to remember, and sometimes, even tough to understand. So keep it catchy.
 
Indicate Your Niche: If you are not an established fashion blogger, or you don’t have a renowned brand yet, then be sure to indicate the niche you are blogging on. In your case, it will be fashion.
 
This will make your audience more clear about your content by just having a look at your blog’s name. And also, you will be opening doors to rank higher in the search results.
 
Now I think that I need to answer a very important question here, what if you want to keep your blog’s name on your name only. So… I will suggest you to use your name and niche both. Shorten up your name and adjust the niche.
 
Keep it maximum 12 characters. The reason why I am always mentioning you to use the niche in your domain name is because you are new to the game and you don’t have a name in the industry. You see, you have started learning how to start a fashion blog today! But don’t worry, it’s not that late!
 

Choose A Hosting Service 

Aver important section of this article teaching you how to start a fashion blog. Now you have come up with a superb domain name, so you need a web hosting now. The web hosting you choose should be reliable. As wrong hosting will make you suffer in future. Hosting is mostly available for a certain amount of fee only.
 
Some people like to keep their domain and hosting under one umbrella only while others like to keep it under different umbrellas. I will recommend you to keep it under one umbrella only.
 
I am currently using BlueHost for my blog. To learn about BlueHost in detail, check this amazing review out! BlueHost comes for a very affordable price like $2.75/month. 
 
how to start a fashion blog

 

Find The Right Theme

You are almost there! But a lot of work is still left. Here is the creative step — Find Your Theme. There will be a default theme installed already on your blog. But that is way too bad, especially for fashion bloggers.

Fashion bloggers need a theme that attracts and seeks visitors’ attention. For a different niche, you will never find an expert or even I don’t recommend wasting a lot of time on choosing a theme.

But since here I am talking about Fashion Blogging, I will stress upon choosing and spending time on finding a good theme. Some themes are available for free, while others are paid. You can go with any type of theme.

It could be free, or if you want to go with the best from day 1, go ahead, buy a premium theme. To begin with, I will recommend you to use any free theme like GeneratePress. Because going with a paid theme may be risky at first. Learn more about GeneratePress HERE!

how to start a fashion blog

So experience first and experiment then. Also not just a beautiful theme is important, but also it should be fast enough. Here are a few questions to ask your own self before going with any theme. 

Freemium or Premium? 

I think I already said enough on this. But still going in specific, you must know that themes are ranging from $3 to $1000. There are a lot of free options available as well.

You can go on with that first, and later, may enhance by choosing a premium theme. Mostly, when you use WordPress, you get to preview a theme on your blog even before you install or pay for it.

Do you know your needs and wants?

People lack it. You may find a great theme very easily. But that doesn’t prove that you got the right theme only. Because you need to understand your own needs and wants.
 
For an instance, just imagine that you bought a beautiful outfit, but the problem is that you cannot wear it anywhere possibly. So you need to understand what will fulfill your needs and desires.
 
So in the outfit example, what would you probably do to understand your needs and desires. You will probably make a list that includes the occasion for which you need a dress, the colour you need.
 
Because you will definitely not be wearing black colour if you are going for some holy occasion. In the very similar manner, you need to make a list of all the functionalities you absolutely need in the theme you are opting for.
 
And some additional wants that are not essential, but if they are present it would be better. Your list could include drop down menus, slideshows, number of columns and so on.
 

Do You Know Your Readers’ Needs?

A blog has to keep his audience in his mind first. Now just imagine, if I get very casual in my videos, talking nonsense, then it is surely going to disappoint you.
 
Or if my blog is not attractive and responsive enough on mobile, then my mobile visitors are gonna click out. So your theme should be responsive, attractive, profesh and, most importantly, fast. 
 

Your End Goal?

Having the end goal in mind is very important. So make sure that you know how your blog should look like when you are done with customization. This will surely save your time, money and efforts when you focus only on your end goal.
 

Your Readers’ Persona?

Your readers are people basically interested in fashion. So now you know that you have to choose a theme that is liked by people who are interested in fashion. So here is a very handy list for you which includes a few best themes for fashion blogs.
 
All the themes which I am gonna recommend you in the list are free and you can download it directly from the wordpress.org repository of themes.
 
  • Unique
  • Codium Extend
  • Olsen
  • Adroa
  • Fashionistas
My fav recommendation is GeneratePress. But I am not very sure whether you are gonna love this theme or not. But then ya it’s multipurpose. I have been personally using it for the blog you are reading. After you are done with theme selection, you are ready to download it. Go for it!
 

Choose The Best Set Of Plugins

Before I tell you anything about plugins, I want you to read this guide. Here I have discussed top 10 WordPress plugins. And 8 of those plugins are being personally used by me. Basically, plugins help you to to increase the functionality of your blog.
 
And since you are a fashion blogger, you but obviously, need to enhance the functionalities of your fashion blog. Here is a small list of best fashion blog plugins for WordPress:
 
  • Starbox: Add a short bio to your posts for branding
  • EWWW Image Optimizer: For quality and loading time of images
  • Photospace Gallery: For full screen gallery view

Ideas For Your First Few Blog Posts!

I have some ideas for you to write your first few fashion posts about! Excited? Temme in the comments! I have broken down the ideas into chunks by putting it in categories. 

IMPORTANT: My favourite type of articles are how-to guides. Secondly, I love lists too as they are easy to scan through. And maximum visitors are just skimmers and scanners…. Literally!

Focusing on writing posts that solve your readers’ problems is super important. Keep that in mind.

How-To Guides

  • How to save money while shopping
  • How to get a celebrity look on a budget
  • How to use fake eyelashes (or any XYZ beauty tutorial) 
  • How to dress for a party/wedding/or any occasion
  • How to find the personal style of yours
  • How to have an amazing wardrobe on a budget
  • How to have a good skin/hair care routine
  • How to start a fashion blog? (Yeah! First learn it from me and then teach it to your own audience!)

Lists

  • Amazon/Myntra/any online shopping site/or any store haul
  • Must have beauty products
  • Beauty hacks
  • Skin care tips
  • Hair care tips
  • Must have things for a teenager wardrobe
  • Best places to shop in XYZ place
  • Must have items for a girl’s wardrobe (that she always ignores)
  • Top fashion influencers to follow in 2021/or any year
  • Save Like A Pro Vs. Spend Like A Loser
  • Style like X celebrity for cheap
  • Get expensive beauty products at a cheap rate

Affiliate/Brand Sponsorships

  • Myntra/Flipkart/Amazon/Jabong/ any other online store haul
  • XYZ store haul
  • Best Black Friday sales

Guides

  • Guide to buy the perfect shoes under ₹1000
  • Guide to Summer/any other season fashion
  • Guide to buy the perfect shade of lipstick for a camera performance
  • What to buy and what not to buy

Wishlist!

  • My dream wardrobe
  • My dream outfit
  • A couture I would love to design (and I desperate for it!)

Reviews

  • Reviews of designer shoes/handbags/clothes/whatever
  • Reviews of my fav beauty products
  • Reviews of Zara/any other brand 
  • Reviews of fashion books/magazines/guides
  • Reviews of latest trends

Personal Fashion/Beauty Posts

  • Morning/evening/night skincare/haircare routine
  • I dressed like X celebrity for a week!
  • My style inspiration
  • What’s in my makeup kit!
  • Why I started a fashion blog?

What To Wear?

  • WFH outfit guides (Trending)
  • Office/wedding/party/any festival outfit guides

Interviews

  • I interviewed my favourite fashion influencer!

Frequently Asked Questions

Free Or Paid Blog?

If you are not in the mood to spend a single penny on starting a blog because you have spent all your money on your outfits and accessories, then you may start a free blog. But be aware of the problems you may face in future. Don’t blame me then!
 
Investment is better but to start a free blog go and open an account on Blogspot or Wix or any other free blogging platform. I personally suggest starting a self hosted WordPress blog only. 
 

What Are Some Ideas To Blog On?

Keep your blog as your reflection ONLY. Remember that there are millions of fashion blogs, and yes, I am talking only about fashion blogs. Therefore, you need to serve unique content. Be very specific.
 
Many people believe that if they are very specific, then they are gonna lose a lot of traffic. Please don’t believe this. It is just a myth. By being specific, you will attract a certain group of people who are interested in the very same field like yours.
 
So like if you love outfits, write about it and use some nice pictures also. One of my friends is a footwear lover. She literally always talks about her dream footwear collection only!
 
So for her, and you, if you love footwear, my suggestion is to write about footwear only. Still if you wanna ideas for your few first posts, here is a list:
  • What I wore?
  • Books, movies and magazines about fashion
  • Fashion basics
  • Fashion news
Bottom Line: Be original. Don’t copy others’ style. Be yourself. You are talented enough. I believe in you more than you believe in yourself •‿•
 

How Do Fashion Bloggers Earn?

Fashion bloggers have a lot of opportunities to monetize their blog. So here are a few ways to monetize your fashion blog. 
  • Google AdSense
  • Affiliate Marketing: Best For Fashion Bloggers
  • Sponsorships
  • Courses

How Much Can You Earn With Your Fashion Blog?

You never know this. There are a lot of factors on which your revenue will be depending. Mostly it depends upon your efforts and consistency. There are some other factors too like how well you attract your audience.
 
But at last, I have an actually existing example for you in ‘How to start a fashion blog’ guide. Who What Wear stated that Pink Peonies’ Rachel Parcell’s revenue from RewardStyle affiliate was about a million dollars in 2014. Guess her age? Only 23! Whatttttttttttt! But really.
 
But then better know that not everyone earns this much. For this you need consistency and efforts. Of course.
 

Conclusion

Congratulations! Time for some celebrations! Your dream career in fashion is gonna build up now if you NEVER STOP THE WORK! There is a lot more to learn ahead…. So go on! First step over! You have now learnt how to start a fashion blog.
 
I hope that you found this guide teaching you how to start a fashion blog super useful one! Be sure to check more of them out! 
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Picture of Authored By Anwesha Srivastava
Authored By Anwesha Srivastava

Hi! I am Anwesha and I started SubhBlogging to help bloggers and to guide them on this bouncy journey of blogging providing practical tips, personal experiences and fresh strategies. I hope this would be a great help.

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